Everything starts with a dream

We all have dreams. Dreams can inspire and reveal creative ideas. But there are two things you can do with your dreams. You can choose to keep dreaming or you can choose to take some action to make your dreams come true. And that’s what we did with Sognare Watches!

We are a brother and sister, the founders of Sognare Watches. Our passion for watches was born in our childhood when we both got a watch as a family heirloom. These were watches of the big Swiss brands. When we grew older we realized watches like these are not accessible for most people, especially not for the younger generations. As a result of this we saw that a lot of people are not wearing a watch at all or they choose to wear a smartwatch.

And we think that's a real shame! It's the watch that is the oldest, standalone mechanical device that people still use today and is essential in our daily life.

The ability to measure something as intangible as time is partly responsible for its charm. The diversity of the offer, the technology of the mechanism, the concept of time, the beauty as a jewel for man and woman, inspired us to do something with this one day and with that a dream to launch our own watch brand. And this dream is now coming true!

In this time of digital overkill threats in our work and in our private lives. A mechanical watch is the counterweight to this. It is an expression for having your own style. So we made it our mission to make sure the mechanical watch stays an alternative for the smartwatches especially for younger generations. And the best thing is, we made the best quality affordable for almost everyone, in our own contemporary way by making it classy and sporty at the same time. You can literally wear it on any occasion!